Madrid, September 4th, 2018
JUMP-Data-Driven Video™, the world’s most advanced actionable business data platform for the video industry, announced that as of today it processes data for more than 17 million OTT users across 187 countries representing 2 million titles of video content, and reaching 3.5 billion playbacks on 35 million devices.
The company’s rapid growth signals how important data-driven video activities are to effectively manage any video service aiming to compete in the entertainment video market. Leading companies have trusted JUMP’s data driven video technology to maximize their ROI, a roster that includes NBCU, GLOBO, IMG or América Móvil, amongst others.
The video industry is in the middle of a perfect storm of increasing video consumption, intensified competition, and the proliferation of artificial intelligence technology, all of which is turning the video market as we know it on its head.
The JUMP Data-Driven Video™ business data platform helps video service providers succeed in this changing environment by giving them the tools they need to leverage the vast amount of data their service generates everyday.
JUMP’s platform is focused on making a real, quantifiable impact on video businesses with their offering of advanced business intelligence, churn management, and personalization. Together this functionality delivers a unique, powerful tool that enables video services to successfully address the challenges associated with transforming their video services into Data-Driven video businesses.
“Video services generate more data than ever before, but unfortunately most of them struggle to effectively ingest, cleanse, analyze, and enhance it –
the steps needed to convert data into the insights they need to proactively act on the data in the interest of reaching audience expectations and positively impacting their entertainment business” says Jerónimo Macanás, CEO and co-founder of the Jump “Our data driven-video solution helps video service providers with the specific challenge of building a highly performing video business that leads to an increase of their overall video service ROI.”
Jump will be at IBC (September 13th – 18th, Amsterdam), where they will showcase the JUMP-Data-Driven Video solution.
Schedule a meeting here or meet us at Hall 3 – Stand A.18
JUMP is an advanced business analytics solution that helps video service providers gain valuable insights about their audience and content performance, predict churn to retain users, identify the clusters that video users belong to, and personalize the video experience through data. Jump is built on the foundations of cutting-edge Big Data and Artificial Intelligence technology customized for the video industry.
Jump was founded in 2016 by cofounders Jerónimo Macanás, Jesús Herrero, and John Pater who have each been working in the TV and video industry for more than a decade.
Our vision is that data and its effective use will be the new competitive advantage in the next phase of the video industry. Nowadays only the big players like Netflix, Amazon, and Google use cutting-edge data technologies to compete in the video market: retaining customers and increasing revenues.
For more information visit www.jumpdatadriven.com
+34 605 938 091