OTT analytics Archives

Blog

The best SVODs

Today, at JUMP Data-Driven Video, the most efficient platform to offer audience insights for pay TV, we are talking about the best SVODs, what the

Silvia Werd 8 de December de 2021 11:51

Blog

Roku AVOD: Evolution

The video streaming services industry continues to grow steadily. And while some companies are locked in a battle for paid subscriptions, others are betting on

Silvia Werd 25 de October de 2021 13:08

Blog

Streaming Analytics to retain OTT users

The OTT continues, offsetting the worldwide gradual decline of traditional linear TV over the last few years. This shift has been accelerated by the global

Silvia Werd 25 de October de 2021 11:37

Blog

Peacock AVOD: what is it and how does it work?

With the dizzying consumption of OTT television streaming services, the appearance of new AVOD platforms on the market is not surprising. One such paltform is

Silvia Werd 19 de October de 2021 11:44

Blog

Some AVOD examples: Most viewed in the US.

The world of video on demand transmission services with advertising (AVOD), continues to have a positive growth after 2020. In the US alone it has

Silvia Werd 19 de October de 2021 11:36

How to attract, acquire and retain subscribers to your OTT service

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How to attract, acquire and retain subscribers to your OTT service

One of the constant challenges of OTT services is how to attract and acquire new subscribers while holding on to existing subscribers. Thanks to improvements

Silvia Werd 9 de September de 2021 18:41

Effective Churn Management as a Key to Succes

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OTT Effective Churn Management as a Key to Success

Why do I need to take care of churn? All subscription models share the same goals: to improve both Customer Lifetime Value (CLTV) and Monthly

Silvia Werd 24 de June de 2021 10:33

Blog

OTT analytics, tracking and reporting

OTT analytics, tracking and reporting Having an OTT of multimedia content, distributed to a wide variety of users around the world, all using different devices

Silvia Werd 19 de January de 2021 16:16

opportunities and challenges video service providers in Europe

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Opportunities and challenges for Europe’s video service providers

For this blog post we wanted to interview Jump’s Chief Revenue Officer (CRO) and cofounder, Jesús Herrero, to get his perspective on the opportunities and

Jesus Herrero 9 de March de 2020 14:38

How Greater Audience Segment Drives Greater Customer Loyalty To Your Video Service

Blog

How greater audience segmentation drives greater customer loyalty to your video service

One of the biggest mistakes video service businesses make when managing their viewers is to incorrectly segment their audience or to treat all subscribers the

Silvia Werd 12 de August de 2019 15:02

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