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What is a User Engagement Strategy?
Blog

What is a User Engagement Strategy?

Brands that devote time, effort, and resources to creating a user engagement strategy get better results in the short and long-term than those that don’t.

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What is a Diagnostic Analysis?
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What is a Diagnostic Analysis?

There are different tools to work with your data and make the most of its potential. One of them is the so-called diagnostic analysis. If

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How Big Data Predictive Analytics Works
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How Big Data Predictive Analytics Works

As we have already discussed on other occasions, predictive analytics uses statistical modelling techniques, Big Data and Machine Learning to extract historical data and make

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How Does Targeted Advertising Work?
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How Does Targeted Advertising Work?

As we have already mentioned, targeted ads are a publicity mechanism allowing users who meet established criteria to be separated from the general public to

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What is Data-Driven Processing?
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What is Data-Driven Processing?

In data-driven processing, a certain amount of data is accumulated and managed to produce meaningful information. Do you want to know more about this concept?

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